Running Head: Designing Innovation Diffusion Designing Innovation Diffusion Designing Innovation Diffusion 2 Table of Contents

...............................................................................................................................3 Designing Innovation Diffusion ..........................................................................................4 Problem Statement ...............................................................................................................4 Problem Validation .......................................................................................................5 Thesis Statement ..................................................................................................................6 Definition of Terms ......................................................................................................7 Methodology ........................................................................................................................7 Research ........................................................................................................................8 Information Analysis ..................................................................................................15 Results .................................................................................................................................... Identification of Barriers .............................................................................................16 Identification of Best Practices ...................................................................................26 Design and Application ......................................................................................................46 Seven-Phase Design Approach ...................................................................................48 Conclusion .........................................................................................................................54 References ..........................................................................................................................55 Bibliography ......................................................................................................................58 Appendix ................................................................................................................................ Appendix A: Research Process graphic ......................................................................64 Appendix B: Questionnaire ........................................................................................65 Appendix C: Research Analysis Process graphic .......................................................67 Designing Innovation Diffusion 3